Jericho Fans Start Another Nutty Protest

“ This time it's "Nut's To Nielsen" - to protest an antiquated rating system that does not count 99.999% of viewers, especially digital/dvr savy fans like Jericho. ”

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(eTradeWire.Org) – JERICHO FANS ARE PROVING TO BE TOUGH NUTS TO CRACK
Fans of Jericho are fighting to find a new home for the show


For Immediate Release

Since CBS canceled Jericho for a second time on March 21, the nutty fans have not taken the news lying down. Refusing to accept the abbreviated second season as the end, fans have launched a new campaign to persuade CBS Paramount to find Jericho a new home.

The argument is that the over six million fans of Jericho would be a welcome ratings boost on networks such as SciFi, USA or TNT. On April 7, The New York Times reported that Comcast is exploring a potential partnership with CBS Paramount in a deal similar to the NBC / Direct TV pact that saved Friday Night Lights.

To encourage CBS Paramount and potential new networks, the fans have ramped up efforts including:

-Full page ads in Variety 4/25/08 and The Hollywood Reporter 4/28/08. Funds were raised in the amount of $11,180 by fan contributions and through cast-autographed memorabilia on Ebay.


-A massive letter writing campaign to CBS Paramount and possible Jericho buyers.


-Nuts to Nielsen. Fans are raising awareness of the flaws in the Nielsen rating by sending peanuts directly to Nielsen. To date over 1,000 pounds of Nuts were sent to Nielsen Headquarters in protest. The fact that 99.999% of TV viewers are noy counted in 2008 is an outrage. The is a Nuts to Nielsen campaign to protest this antiquated rating system. Nuts are being delivered to Variety magazine to coincide with Variety and Hollywood Reporter ads.


-Fan purchased DVDs of Jericho’s Season 2 for military personnel stationed in Afghanistan and Iraq.

-Nutty Press kits to over 40 major journalists. Funds raised solely by fans.

-On-line viewing parties on CBS.Com and Comcast-owned Fancast.Com

-Jerichon, a fan convention held in Oakley, KS, the geographical stand-in for the fictional town of Jericho


After receiving more than 40,000 pounds of peanuts, CBS announced it would bring Jericho back last June. Since the show’s resurrection, Jericho has become a reference point in media discussions of the accuracy of Nielsen ratings and fan-driven efforts to save shows.


Further information is also available at the Jericho forum at www.cbs.com, www.jerichonet2.com, or at www.jericho4sale.com.